Gulf banks' public relations use of interactive communication with customers

Interactive 180° Rear Projection Public Relations

In the globalized world, good products may not be enough to reach potential clients if creative marketing strategies are not well delineated. Public relations are also important when it comes to capture clients attention, making the first contact between them and companies products while being persuasive enough to trust that the company has the right products to fit their needs. A virtual publi...

the relationship of wtc with communication apprehension and self-perceived communication competene in english and persian context

بیشتر تحقیقات پیشین در زمینه تمایل به برقراری ارتباط به رابطه آن با عوامل فردی چون سن، جنس، نوع شخصیت و... صورت گرفته است. در صورتی که مطالعات کمتری به بررسی رابطه تمایل به برقراری ارتباط زبان آموزان فارسی زبان با ترس از برقراری ارتباط و توانش خود ادراکانه آنها در برقراری ارتباط در محیط فارسی و انگلیسی انجام شده است. بر اساس نظریه الیس (2008) تمایل به برقراری ارتباط جایگاه مهمی در زمینه آموزش م...

Banks Credit Risk, with Emphasis on Audit Report of Legal Customers

 The increasingly expansion credit risk in the form of non-current debts reduces the bank's financial ability to provide facilities and profitability, and could ends up in monetary & financial crisis through its externalities from banking sector to other economic sectors. Therefore, controlling this risk by focusing on the factors that influence its creation is important. Although various varia...

Public Relations Review Moral development in public relations: Measuring duty to society in strategic communication

This exploratory study employed an online version of the Defining Issues Test (DIT) [Rest, J. R. (1979). Development in judging moral issues. Minneapolis, MN: University of Minnesota Press] to gather data on the ethical decision-making process patterns of 113, U.S.-based public relations practitioners. The DIT is an instrument based on Kohlberg’s [Kohlberg, L. (1969) State and sequence: The cog...

Effective communication with customers promotes Magazine Luiza